Iceland Foods Charitable Foundation (IFCF) and national marine conservation charity Surfers Against Sewage (SAS) have announced a two-year partnership to grow the Plastic Free Communities movement across the UK, mobilising 100,000 community volunteers.
The partnership will include the very first national Plastic Free Community Awards, recognising achievements in tackling plastic pollution. The Plastic Free Communities work will expand across coastal, rural and urban areas across the UK as well as support The Big Spring Beach Clean: Summit To Sea in April 2019 and 2020.
The partnership follows Iceland’s commitment at the beginning of 2018 to be the first retailer globally to commit to removing plastic from all own-label food products by the end of 2023. Iceland and SAS previously partnered in 2019 to launch Bread Board beer, a pale ale made from the retailer’s unsold bread. Iceland donates 10p from each bottle sold to the charity and other initiatives that champion single-use plastic reduction.
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Iceland Foods Charitable Foundation (IFCF) and national marine conservation charity Surfers Against Sewage (SAS) have announced a two-year partnership to grow the Plastic Free Communities movement across the UK, mobilising 100,000 community volunteers.
The partnership will include the very first national Plastic Free Community Awards, recognising achievements in tackling plastic pollution. The Plastic Free Communities work will expand across coastal, rural and urban areas across the UK as well as support The Big Spring Beach Clean: Summit To Sea in April 2019 and 2020.
The partnership follows Iceland’s commitment at the beginning of 2018 to be the first retailer globally to commit to removing plastic from all own-label food products by the end of 2023. Iceland and SAS previously partnered in 2019 to launch Bread Board beer, a pale ale made from the retailer’s unsold bread. Iceland donates 10p from each bottle sold to the charity and other initiatives that champion single-use plastic reduction.