In Factor Four: Doubling Wealth, Halving Resource Use, the authors explain how resource productivity can grow fourfold – in other words, that we can live twice as well but only use half as much; and doing more with less does not mean going without. This solution to the problem of the world’s rapidly depleting resources does not rely solely on theory but is backed up by numerous practical contemporary examples, such as e-books, videoconferencing and green transport. Meanwhile, taxes could be reconfigured to reward efficiency, so disincentivising industry’s pursuit of consumption growth in order to increase profits. But it is up to individuals as well as businesses and governments to drive this change. An informative and, ultimately, positive read.
further reading…
In Factor Four: Doubling Wealth, Halving Resource Use, the authors explain how resource productivity can grow fourfold – in other words, that we can live twice as well but only use half as much; and doing more with less does not mean going without. This solution to the problem of the world’s rapidly depleting resources does not rely solely on theory but is backed up by numerous practical contemporary examples, such as e-books, videoconferencing and green transport. Meanwhile, taxes could be reconfigured to reward efficiency, so disincentivising industry’s pursuit of consumption growth in order to increase profits. But it is up to individuals as well as businesses and governments to drive this change. An informative and, ultimately, positive read.